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CRT-W stands for "Color Retention Technology" emulsified in "Water".
We've emulsified our silicone acrylate technology for addition to shampoos, conditions and other external water phase products. The leave-in conditioner formulation shows a method of including this product into a thin emulsion. The trick to this formula is to use an acrylates copolymer thickener to help stabilize the CRT-W emulsion in the formula.
Water (and) Isododecane (and) Isobutylmethacrylate/Bis-Hhydroxypropyl Dimethicone Acrylate Copolymer (and) Stearyl Alcohol (and) Ceteareth-20
| Appearance | White liquid / paste |
| Odor | Typical |
| Physical Form | Homogeneous oil-in-water emulsion |
| Non-Volatile Matter, wt% (105°C, 3 hrs, 1.5 g, gravity oven) | 30.0 - 34.0 |
| pH (2% solution) | 4.5 - 7.0 |
| Specific Gravity | 0.840 - 0.940 |
CRT Leave-In Conditioner - Sprayable leave-in conditioning emulsion with 5% CRT-W.
CRT-W Shampoo - A pearlized shampoo with CRT-W for color retention of dyed hair color. CRT-W is a water dispersible emulsion containing an silicone-acrylate film former.