ColorStay Shampoo

Demo Formula featuring Array

Reference ID


Phase Ingredient INCI Name % (wt)
A Deionized Water Water 49.15
White Birch BT Water (and) Betula Alba Bark Extract (and) Phenoxyethanol (and) Sodium Benzoate 1.00
Carbopol Aqua SF-1 Polymer Acrylates Copolymer 5.00
B Jaguar C-14S Guar Hydroxypropyltrimonium Chloride 0.30
C Iselux SFS Water (and) Sodium Lauroyl Methyl Isethionate (and) Cocamidopropyl Betaine (and) Sodium Cocoyl Isethionate (and) Sodium Methyl Oleyol Taurate 40.00
Chembetaine C Cocamidopropyl Betaine 2.00
Jeechem MEAA Acetamide MEA 1.50
D Granfilm Colorstay-RT Water (and) Isobutylmethacrylate/Bis-Hydroxypropyl Dimethicone Acrylate Copolymer (and) Stearyl Alcohol (and) Ceteareth-20 0.50
E Euxyl K 100 Benzyl Alcohol & Methylchloroisothiazolinone & Methylisothiazolinone 0.05
Orchidia Jasmine Water Lily Fragrance, ORC0600381 Fragrance 0.50


  1. Weigh Phase A in the main kettle equipped with propeller type mixer.
  2. Sprinkle Phase B into Phase A. Heat to 70-75°C.
  3. In a side kettle, weigh Phase C and heat to 70-75°C.
  4. When at proper temperature, add Phase C to Phase AB. Mix for 10 minutes.
  5. Add Phase D. Mix for 5-10 minutes.
  6. Cool to 50°C using side sweep agitation, add Phase E.
  7. Cool to room temperature.

Note: Color retention technology locks in color, improves vibrancy and reduces fading in color treated hair.  Apply quarter-sized amount to wet hair and lather.  Rinse.  Repeat if necessary.

Component: Tottle